Campaigns.

101 registrations, 51 in the room (50% — up from 40% in July), and 14 new Growth Network members on webinar day — twelve inside fifty minutes of the offer, two more from the follow-up emails — with the cart open to Friday. Same $2,000 ad spend as July; fewer registrations but a warmer room. Same twelve sections as the July debrief — scorecard, click counts, timeline, sources, room curve, email, page behaviour, buyer paths, member profiles and the follow-up list — so the two read side by side.

152 registrations against a target of 130, 62 in the room (41%), and seven Leadership Lab enrolments — five from the room, two sold by email alone. Double March's audience from the same webinar, for a third of March's seats. A quarter of the room was North American, watching a 10am Sydney start. Includes the minute-by-minute room curve, the country funnel, the ad-by-ad breakdown, page analytics, and the follow-up list.

166 registrations, 67 in the room (40% — a PBW-era record), and 12 new Growth Network members at $153 of ad spend each against a $740 lifetime value. Includes the minute-by-minute attendance curve, member-by-member join journeys, and the follow-up list.